We a team of artists, producers, brand strategists and marketing professionals dedicated to visual problem solving in all media, The Attic develops visual identities and branding strategies in broadcast, print, interactive and digital formats for a wide variety of clients, from cable networks to theme parks to regular TV advertisers and everything in between.
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Baby Panda’s First Year

After baby panda Tai Shan was born in the US Animal Planet followed the life of this cute bear for a full year at the Smithsonian National Zoo.

Our task was to conceptualize and develop a graphics package to wrap the show titled “Baby Panda’s First Year”.

The approach instinctively was to create a scrapbook feel to overlay on top of this magnificent creature’s first year. We basically handcrafted a landscape-shaped scrapbook layout with carefully selected footage combined with a balanced combination of 2D and 3D graphics to portray the life of Tai Shan in a 15 sec intro.

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